EveryMatrix is a renowned B2B provider of online gambling software solutions, known for offering a wide range of products that cater to various sectors of the iGaming industry. The company was founded in 2008 by a group of visionary entrepreneurs, aiming to revolutionize the gambling world by providing operators with modular and scalable platforms. Headquartered in Malta, with several offices across Europe and Asia, EveryMatrix has built a solid reputation for delivering cutting-edge technology and innovative solutions tailored to meet the demands of online casinos, sportsbooks, and payment platforms.
The foundation of EveryMatrix’s success lies in its commitment to providing operators with flexible and customizable software. The company offers a range of products including a robust casino platform, a comprehensive sportsbook engine, a payment gateway, and a partner management solution. Over the years, it has partnered with several industry giants, gaining recognition for its ability to adapt to market changes while maintaining compliance with local regulatory frameworks. Their solutions are widely regarded for enhancing operator performance and user experience.
EveryMatrix does not develop games directly but provides a seamless platform for integrating game content from numerous renowned software developers. The company’s CasinoEngine, which is one of the largest content aggregators in the iGaming industry, offers access to over 12,000 games from more than 175 gaming providers. This extensive library includes slots, table games, live dealer games, and instant win titles, making it a one-stop solution for operators who want to provide diverse gaming experiences to their players.
The flexibility of CasinoEngine allows operators to integrate new games swiftly, keeping up with player preferences and market trends. Furthermore, it ensures smooth gameplay across all devices, optimizing user engagement. Operators benefit from seamless integration of popular games while managing a unified platform, which supports various currencies, languages, and bonus management tools.
While EveryMatrix does not create games in-house, it hosts some of the industry’s most celebrated titles through its CasinoEngine platform. One notable example is “Starburst,” developed by NetEnt, which remains a popular slot among players worldwide for its vibrant visuals and simple gameplay. Another standout title available through EveryMatrix’s platform is “Gonzo’s Quest,” also from NetEnt, which features innovative mechanics and a captivating storyline.
Games from Play’n GO, such as “Book of Dead,” are also widely enjoyed by players on CasinoEngine. This game’s engaging theme and high-volatility gameplay have made it a favorite for fans of Egyptian-themed slots. Additionally, EveryMatrix’s platform integrates Microgaming’s iconic progressive jackpot games like “Mega Moolah,” known for its record-breaking payouts that attract players in droves.
Despite its impressive growth, EveryMatrix has encountered several challenges throughout its journey. In 2019, the company faced a major setback when its UK license was suspended by the UK Gambling Commission. This action was a result of shortcomings related to social responsibility and customer protection measures, a key regulatory focus in the UK. EveryMatrix responded swiftly, but the suspension highlighted the increasing complexity of compliance in highly regulated markets.
The company decided to voluntarily withdraw from the UK white-label market following this event, choosing instead to focus on other regulated markets with a sharper approach to compliance. This decision marked a turning point in EveryMatrix’s strategy as it sought to enhance its reputation by improving regulatory compliance and adopting stricter internal controls.
Another significant challenge was the ever-changing regulatory landscape across Europe and the US. Adapting to these frequent changes required significant investment in compliance infrastructure and legal expertise. Nevertheless, EveryMatrix’s ability to swiftly adapt allowed it to maintain a strong foothold in these markets.
Lastly, the global COVID-19 pandemic affected operations worldwide. Like many companies in the iGaming sector, EveryMatrix had to deal with supply chain disruptions, market volatility, and shifts in consumer behavior. However, the company managed to stay resilient by rapidly expanding its digital offerings, focusing on remote working solutions, and continuing to deliver top-quality services to its partners.
EveryMatrix has achieved remarkable success in its relatively short existence. One of the company’s key milestones was the launch of its flagship product, CasinoEngine, which quickly became the largest casino content aggregator in the industry. This product revolutionized the way operators handle game integration, providing them with unmatched access to an extensive game portfolio while maintaining compliance across multiple jurisdictions.
Moreover, EveryMatrix has been recognized by several prestigious awards in the iGaming industry. For example, in 2021, it was awarded the ‘Innovation in Casino Entertainment’ award at the EGR B2B Awards, showcasing its commitment to technological advancement and its contribution to the sector. The company’s continuous innovation and ability to meet the changing needs of operators have made it a dominant force in the iGaming industry.
Additionally, EveryMatrix’s expansion into the US market represents a significant achievement. The company secured licenses in New Jersey and West Virginia, allowing it to tap into the rapidly growing American market. By collaborating with major operators and demonstrating a strong commitment to regulatory compliance, EveryMatrix has positioned itself as a key player in the global gambling software market.